M.A.C. stands for Mission Action Challenge. This year the M.A.C. riders will be raising money again for Hope Unlimited as well as New Shoes for Kids — which provides brand new, top-quality shoes for underprivileged kids in the local area. This will boost self-esteem and tell the kids of Pickens County that God loves them! 100% of all registration fees and donations will go to these organizations. When you Ride for M.A.C., you ride for kids.