Rodney Rogers, Creative Director, Copywriter

Viceroy

The flagship brochure for Viceroy Anguilla won a National Gold Addy. The luxury property fifteen minutes from St. Maarten exudes sophistication at a tidal pace. Produced for KOR Hotel Group at IMI in collaboration with creative director Blake Tannery and designer Sean Madden. Copy for the Viceroy Anguilla brochure is provided below the image.

 

 

Viceroy Anguilla

Sophistication at a Tidal Pace.

It begins with a brief sojourn. A departure from the everyday.  The mundane. The commonplace. For Anguilla has become one of the world’s most exclusive destinations not for what it is—but for what it is not. There are no cruise ships. No casinos. No crowds. What you will find in great abundance are the things we desire most. Serenity. Exclusivity. And in every direction: white powder beaches and warm, turquoise water.

Anguilla is tranquility wrapped in blue.

Viceroy Anguilla redefines modern hospitality with a visionary blend of provocative design, pampering amenities and intuitive, personalized service. This chic-by-the-shore resort and its private residences are sure to inspire and delight discerning residents and imaginative travelers alike. Recognized by such international travel tastemakers as CondéNast Traveler and Destinations, Viceroy Hotels are owned by The Kor Group, a privately held real estate investment, development and management firm based in Los Angeles, California.

“Many Caribbean ilands would be grateful for just one of Anguilla’s estimated 33 powder-white beaches.” — CondéNast Traveler

Escape. It’s as particular and as personal as the individual who seeks it. Perhaps you’ll choose to indulge in one of Viceroy Anguilla’s amenities, such as destination dining featuring inspired cuisine and imaginative cocktails. Or, renew your body and soul at the Viceroy Spa, replete with varied massage practices, aesthetic treatments and fitness therapies tailored to enhance the serene and rejuvenating essence of Anguilla.  At the end of the day, you may prefer simply to snorkel in a hidden cove or laze with a favorite book.

Sea sports center and beach pavilion
Viceroy Spa and treatment center
Gourmet and casual dining
Championship tennis courts
Infinity swimming pools and whirlpools
Concierge services
Aquatic sports and recreation
Kids club

This is life unencumbered. Unhurried. Uncomplicated. Sun-soaked days of ease and sophistication too often forsaken during brief visits or frantic vacations. Warm, quiet evenings fragranced by hypnotic trade winds of the Leeward isles. The very possibility of a home on this unblemished island retreat conjures the notion of living one perfect day after another.

“Low-key relaxation on a small and tranquil island with world-class beaches, restaurants and resorts and exceptionally hospitable residents have made Anguilla a VIP mecca.” — USA Today

Viceroy Anguilla will provide a singularly luxurious island residence opportunity in a setting as remarkable for uncompromising style as it is for its incomparable leisure. Select from chic resort residences and private villas. Elegant, inviting, exceptional: both residential options promise signature Viceroy style, conveniences designed for the refined lifestyle and, of course, astonishing views of some of the most coveted beaches on earth.

Welcome to an experience that’s unparalleled anywhere in the Caribbean. Every luxury and convenience of a refined island residence made irresistible by five-star hotel service—all  located at the resort’s center. Sophisticated custom-furnishings, exotic finishes and a host of distinctive features—from balcony plunge pools and state-of-the-art residence technologies to round-the-clock concierge services—are the hallmark of every Blufftop Resort Residence. An innovative rental program and year-round property management services help to create a stress-free ownership experience.

A glorious mile of azure blue and pristine white lies just beyond the door of each Beachfront Resort Residence along Mead’s Bay. Select from stunning floor plans in a variety of settings, including generously sized penthouses. In addition to the amenities inside your own well-appointed residence, you will enjoy a private, waterfront infinity pool, beach club and bar—and carefree confidence inspired by year-round Property Management Services and an innovative rental program.

Unsurpassed exclusivity. Supreme privacy.  And the utmost in sophistication.  Viceroy Villas challenge traditional notions of island style. Expansive floorplans set the stage for spaces that fulfill even the most indulgent dreams of a private island getaway. The Villas’ inspired architecture is reminiscent of modern estates in some of the world’s most elite destinations—and sets a new standard for the Caribbean chic lifestyle.

“Anguilla, 16 miles long and 3 miles wide, is a world apart.” –New York Times

Your pristine island home is embraced by the warmth of the Caribbean and immersed in sumptuous sophistication. You have the rare opportunity to not only visit paradise, but to establish a residence here.

To arrange a tour of the Viceroy Anguilla property and secure the finest home selection, call toll free 1 800 357 1930, locally 264 497 0757 or visit viceroyanguilla.com.

The Kor Hotel Group
korhotelgroup.com

The Viceroy Anguilla development team is headed by Los Angeles-based Kor Hotel Group, an innovative presence in the hospitality and resort industries. Kor Hotel Group is a collection of distinctive boutique hotels, urban retreats and uncommon resorts offering the most innovative style, design and service in sought-after destination. Viceroy Anguilla is poised to become the next in a series of award-winning Kor properties that reinvent the hospitality experience.

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Maison 140 Beverly Hills
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KWID
Kelly Wearstler Interior Design
kwid.com

Dubbed “a huge influence in the design trade” for her “crisp cinematic interiors” by Town & Country, Kelly Wearstler has led her Los Angeles-based interior design firm, kwid, to international prominence with her refreshing interpretations of color, texture, detail and historic influences.

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Maison 140 Beverly Hills
Hard Rock Hotel and Casino Las Vegas

IMI Resort Holdings
imiliving.com
North America’s leading luxury real estate sales and marketing firm.

Working closely with premier developers and strategic partners, IMI has helped create some of the most recognized real estate communities in North America and the Caribbean.

Cap Cana, Dominican Republic
Lahontan,  North Lake Tahoe
Ocean Club, Paradise Island, Bahamas
Desert Mountain, Scottsdale Arizona

Wimberly Allison Tong & Goo
watg.com
Architecture,  Design, Planning and Consulting

Four Seasons Resor,t Punta Mita
Hotel Bora Bora
Mandarin Oriental Kuala  Lumpur
The Ritz-Carlton Laguna Niguel
Le Saint Geran Belle Mare, Mauritus

Hilgendorf Corporation
Residential Architecture
International Exchange Bank, Manila, Philippines
Private residences—Bel Air, CA, Pacific Palisades, CA, Malibu, CA

George W. Girvin Associates, Inc.
girvinassoc.net
Landscape Architecture and Planning
Palmilla Hotel, Los Cabos Mexico,  Esperanza Auberge Resort, Los Cabos Mexico

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